To avoid disappearing down a blind alley we must follow the inquisitorial French
• 21 Feb 2012 12:31pm

The drive to make adverts understandable around the world by using a reduced palette of words and images is diluting the message, so a brand champion is needed to maintain the spark
• 09 Feb 2012 3:02pm

How to execute digital: Faisal Ahmed discusses the best ways pharma companies can make sure their sites are picked up by search engines
• 08 Feb 2012 4:42pm

Suddenly – data might be getting a whole lot more complicated… Access to your data is big business – enough to have driven up the value of Facebook phenomenally. A recently published EU proposal may set out to protect your privacy, but there’s a twist in the tale.
• 01 Feb 2012 12:05pm

Are your stakeholders still stuck on rhetoric – playing the waiting game before committing fully to an online presence? Skilfully interacting with a target audience simply means a change of mindset...
• 27 Jan 2012 1:21pm